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Thursday, January 19, 2012

IS THE EMAIL DEAD LETS PLEASE TALK


Email is dead, Facebook founder Mark Zuckerberg declared famously last November. Now, Thierry Breton, chief executive officer of Atos, one of Europes largest IT companies, wants to show the world how a 6-billion company can be run without internal emails. Breton recently vowed that after 2014 none of Atos 80, 000 employees will ever send an email to another. Breton, 56, is a former French finance minister and took over as the A to s CEO in 2008. He stopped using emails a few years ago. We use email for instant communication, which is a bad way to use emails, he told ET during a recent visit to India. We use email for archiving data, which is a bad way to do it. We use email to send global information to everyone this is also a bad way to communicate;we use email to manage processes, which is a bad way to do it. We have many bad usages of email. Breton plans to replace email with social networking tools, which he believes will be more efficient. Atos is now a year into what it calls the Zero-email programme. Breton says a few hundred Atos engineers are developing new social networking tools and adapting existing ones. There is so much enthusiasm for new communication tools that once people start using them they dont want to go back to email. An average business user responds to over a 100 emails daily, recent studies have found. Atos estimates that many employees spend 15-20 hours every week just checking email, of which only 15% are really useful to them or customers. But employees still trawl through the rest for fear of missing out on something. 

- www.economictimes.indiatimes.com

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